📍 Daytona Beach, FL — A new chapter in Daytona Beach’s tourism landscape is set to begin as city commissioners have officially approved the construction of the Pearl Beach Club Hotel, a five-star luxury resort slated for a vacant lot at 1299 S. Atlantic Avenue, near Bostwick Avenue.
🏨 Project Details
- The hotel will rise 24 stories and feature expansive rooms, multiple pools, an oceanfront bar, a restaurant, and a spa.
- Developers say the Pearl Beach Club will offer amenities and design elements that exceed the standards of existing four-star hotels in the area.
- Construction is expected to take approximately two and a half years, pending final permits.
🌊 Community Response
While some residents welcome the upscale development as a boost to local tourism and economy, others have voiced concerns about beach erosion, traffic, and the aesthetic impact of a high-rise structure in a traditionally low-rise neighborhood. “It’s obviously not a Daytona-type of structure. If I wanted Miami, I’d move south,” said one local resident, referencing the hotel’s design origins.
🧱 Developer Background
The project is led by Pablo Andres Penuela, a Florida real estate investor, alongside partners Jonathan Saporta and Edward Kaczmarek. The trio acquired the 1.22-acre property in June 2022 for $3 million.
📈 Broader Context
This is the second major beachside development approved in the past two years, following the yet-to-break-ground Silver Beach Condo-Hotel. The last significant tourism-based project in the area was the Hard Rock Hotel, which opened in 2018.
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Disclaimer: This article includes information based on public records, developer statements, and community feedback. While the Pearl Beach Club Hotel has received city approval, final construction is contingent on permitting and may be subject to change. The designation of “five-star” is developer-claimed and not yet verified by independent hospitality rating agencies.
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